ManchesterMadness is a sports merchandise and fan gear e-commerce platform specializing in Manchester United and other sports team products. The project involved developing a comprehensive online store with specialized features for sports fans.

Built a robust e-commerce solution using Magento as the backend platform, providing comprehensive product management, order processing, and customer account functionality with specialized features for sports merchandise.

Developed custom features to enhance user experience, including team-specific product recommendations, season ticket holder benefits, and integration with sports event calendars.

Implemented advanced search and filtering capabilities specifically designed for sports merchandise, including team-based filtering, player-specific products, and seasonal collections.

The platform includes features such as multi-language support, regional pricing, and integration with ManchesterMadness' existing inventory and customer management systems.

Technologies: Magento, Product Management, User Experience, Sports Merchandise, Fan Engagement